Custom Tracking Pixels & Javascript

We support adding custom tracking pixels to the event, tickets, and order confirmation page by request only. Should you need to add a custom tracking pixel, conversion pixel, or some other kind of custom javascript, please reach out to your account rep. 

When adding custom javascript to a page, we support the following custom variable mappings:

Variable Variable Mapping Event Page Tickets Page
Order Confirmation Page
Partner Name {{partner_name}} ✔ ✔ ✔
Partner ID {{partner_id}} ✔ ✔ ✔
Org Name {{org_name}} ✔ ✔ ✔
Org ID {{org_id}} ✔ ✔ ✔
Event Name {{event_name}} ✔ ✔ ✔
Event ID {{event_id}} ✔ ✔ ✔
Event Slug {{event_slug}} ✔ ✔ ✔
Page Type {{page_type}} ✔ ✔ ✔
Order ID {{order_id}} - - ✔
Order First Name {{order_first_name}} - - ✔
Order Last Name {{order_last_name}} - - ✔
Order Email Address {{order_email_address}} - - ✔
Order Phone Number {{order_phone_number}} - - ✔
Order Subtotal {{order_subtotal}} - - ✔
Order Subtotal with Currency Symbol {{order_subtotal_w_curr}} - - ✔
Order Total {{order_total}} - - ✔
Order Total with Currency Symbol {{order_total_w_curr}} - - ✔
Order Promo Code {{order_promo_code}} - - ✔
Order Discount Amount {{order_discount_amt}} - - ✔
Order Discount Amount with Currency Symbol {{order_discount_amt_w_curr}} - - ✔
Order Currency {{order_currency}} - - ✔
Order Address {{order_address}} - - ✔
Order Zip Code {{order_zip_code}} - - ✔
Order Date of Birth {{order_dob}} - - ✔
Order Gender {{order_gender}} - - ✔
Order Ticket Count {{order_ticket_count}} - - ✔

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